Tag Archives: Steven Pressfield

You know what you like. We naturally form an opinion about everything we consume, consciously or subconsciously, as we form a ‘taste’ for things. For many people embarking on a creative endeavour this can highlight the differences between things you enjoy, and your own creations. This difference is known as the ‘taste gap.’ You mightContinue reading “The Taste Gap – Why Everything You Make Sucks.”