Building an Audience? Start With “Why?” – Simon Sinek

Simon Sinek is a one of the foremost advocates of value-centric business. In his ‘Start With Why’ speech, Simon talks about how to use core values to inform the messages we put across, and the effect it can have on your audience. He uses examples like Apple, Martin Luther King Jr and the Wright brothersContinue reading “Building an Audience? Start With “Why?” – Simon Sinek”